From the monthly archives:
TweetThe Community Roundtable as a concept was launched at this year’s SXSW. Jim & I went to SXSW both to meet people and get feedback on our idea to build a private, fee-based peer network for social media and community managers. Suffice it to say we got enough encouragement to continue and in fact, several [...]
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TweetOne of the leading best practices for community managers is to develop a core group of enthusiastic members that emerge over time as leaders. Microsoft even spun out their ‘MVPs‘ as a separate community. SAP calls their group ‘Mentors‘. We like to think of these people as a community ‘cheeseheads’. Why cheeseheads? I like the [...]
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TweetBeing in the social business market, well, we’re pretty social. We’ve got a bunch of upcoming events – some of which we are hosting or co-hosting and some of which we are attending. We’d love to meet you if will be at any of them – please reach out to us. Here is our fall [...]
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TweetWe have a lot of semantic issues in the social media/online space. The term community is particularly problematic because people tend to throw it around for any online group that interacts with content. The problem for me is that communities are not about content, they are about relationships. Relationships do need content/programs/conversations in order to [...]
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